Over the years, TISCO has always been to put protecting the legitimate rights and interests of consumers as an important work and effectively maintains the brand image and consumers' rights and interests by combining punishment and prevention through a variety of measures.

 

TISCO brand stainless steel products are favored by the market and customers increasingly, however, there are some counterfeit products made by illegal enterprises and merchants are sold as TISCO products in the market to obtain illegitimate interests, which has disrupted the market order and damaged the reputation of TISCO and interests of consumers. TISCO fights against the tort resolutely, firstly, TISCO strengthens public opinion guidance by regulating network information and issuing announcement on fakes exposure and rights protection in time through various media; Secondly, TISCO establishes the Brand Marketing Management Department and builds a close cooperation with public security, industry and commerce, customs, quality inspection and other relevant government departments to make initiative action when found clues. Just in the past year, TISCO has hunt down and seized fake products of nearly 5000 tons, saving economic loss of hundreds of millions yuan for users and winning the trust of customers.

 

For prevention, TISCO applies anti-counterfeiting measures on product quality certificates, uses QR code on product packaging and labels for convenient query and recognition by customers; At the same time, TISCO puts on record of Intellectual Property Rights Protection in the Customs and actively participates in "Longteng" action by the Customs in national wide, by which effectively preventing the infringement acts of illegal dealers.

 

Some customers and dealers are lack of the ability of product authenticity identification and sometimes reluctant to solve the problem through legal channels for staying away from trouble or having no idea even when their rights and interests are damaged, for this situation, TISCO establishes rights protection and prevention mechanism jointly with the customers by guiding the customers whose rights are damaged cooperate TISCO actively to protect their own interests through legal means. In this way, TISCO not only cracks down on counterfeit products, but also broadens the marketing channels and win new customers.

 

Facing the new situation, TISCO will build and maintain the brand with customers together by providing high quality service to customers and actively cooperating with related departments to fight against the illegal actions which disrupting the market order and infringing upon the lawful rights and interests of the company and customers. Taking advantage of the sales network, TISCO will guide customers to buy TISCO products through proper channels and make contributions to high quality development of China’s economy.